{"id":5137,"date":"2016-03-03T17:13:44","date_gmt":"2016-03-03T17:13:44","guid":{"rendered":"http:\/\/camerondirect.com\/?p=5137"},"modified":"2021-06-08T16:37:58","modified_gmt":"2021-06-08T16:37:58","slug":"is-a-lack-of-consistent-branding-killing-your-real-estate-investing-business","status":"publish","type":"post","link":"https:\/\/realestatewealthnetwork.com\/blog\/is-a-lack-of-consistent-branding-killing-your-real-estate-investing-business\/","title":{"rendered":"Is a Lack of Consistent Branding KILLING Your Real Estate Investing Business?"},"content":{"rendered":"

If you\u2019re not getting the results you\u2019ve been looking for with your Real Estate business, consistent branding is a great place to look to make an immediate improvement with your marketing efforts.<\/p>\n

Branding is a marketing strategy that involves differentiating your business in order to establish a presence in the consumer's mind so that you can attract and keep customers.<\/p>\n

Consistent branding is VERY important and will give you a major advantage over your competition, especially in a competitive market like Real Estate. In fact, the more competitive the market, the more important it is that you do everything you can to stand out<\/strong> amongst your competitors.<\/p>\n

Follow This Powerful Marketing Rule To Attract More Customers, D<\/strong>o More Deals & Cash More Checks Fast...<\/strong><\/h2>\n

Businesses live and die by the \u201cRule of Seven\u201d.<\/strong><\/p>\n

The rule of seven is an old marketing strategy that says that a consumer needs to see your marketing offer at least seven times before it really \u201csinks in\u201d so they can take action on it. This rule still holds up today.<\/p>\n

Think about how many times you\u2019ve seen that \u201cannoying commercial\u201d that always seems to come on during your favorite TV show. The reason that the advertiser keeps showing the same ad over and over is because they know and abide by the rule of seven, and so should you!<\/p>\n

Make sure to include your logo, tagline and\/or company name on all of your marketing pieces. By including your logo in all of your marketing you\u2019re able to maximize your branding efforts and give yourself the best chance for success.<\/p>\n

Including your logo or brand name in all of your marketing also allows you to start creating \u201csubconscious connections\u201d to the services you offer in your customers' minds.<\/p>\n

Here\u2019s an example\u2026<\/p>\n

If all of a sudden you had a personal issue where you needed to quickly get some adult-sized diapers, what product instantly pops into your mind? Is there a specific brand that stands out as probably the best brand to get if you needed an adult diaper?<\/p>\n

When asked the questions most people say \u201cDepends\u201d. Why?<\/p>\n

Because Depends has done the best job branding their product to consumers so that when the time comes, YOU choose them for no other reason than brand familiarity.<\/p>\n

Think about it, how much do you know about Depends\u2019 absorbency rate, price as compared to competitors, elasticity or comfort? Probably nothing! But if you need help in that department, there is one brand that sticks out in your mind! The one that over time invested in making \u201csubconscious connections\u201d with you.<\/p>\n

Consistent Branding Will Give You The Ability To Enhance Your C<\/strong>redibility And Authority Like Nothing Else Can!<\/strong><\/h2>\n

That\u2019s why it\u2019s so important that you start thinking of ways to work your brand into your marketing immediately, because like it or not, building your brand does take time and effort.<\/strong><\/p>\n

So let me ask you, can you think of any ways that you can incorporate your brand more into your business? I\u2019d love to hear your ideas or thoughts about consistent branding in the comments section below.<\/p>\n

Regards,<\/p>\n

Cameron Dunlap<\/p>","protected":false},"excerpt":{"rendered":"

If you\u2019re not getting the results you\u2019ve been looking for with your Real Estate business, consistent branding is a great place to look to make an immediate improvement with your marketing efforts. Branding is a marketing strategy that involves differentiating your business in order to establish a presence in the consumer’s mind so that you […]<\/p>\n